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Features of Professional Web Design for a Business Site

A professional web design for a business site can play a key role in brand positioning. Your website

When to Consider Company or Product Rebranding

When companies look at rebranding, they may be doing so for a number of reasons. Rebranding relates to

Characteristics of a First Rate Brand Positioning Strategy

Your brand positioning strategy is important to develop in order to get to number one in a customer's

Understanding the Difference Between Branding and Positioning

Ask a dozen marketing experts about a "branding positioning duality" and you may get twelve different

How to Promote Your Beauty Consulting Business

Beauty consultants help bring out a person's physical beauty by selling certain cosmetic products and

Running a Home Business: How to Handle Needy Clients

The sitter decided to go to Cancun for a week, and you're running a home business (while dealing with

Running a Home Business: Managing Client Concerns

When running a home business, it is important to cultivate an ability to handle client concerns. "Concerns"

Sustaining Your Successful Business with Customer Service

Whether you're trying to run a successful home business, customer service has to be one of the most important

Maintaining Competitive Prices in the Tough Economy

Working from home is sometimes a challenge, especially as you try to maintain competitive prices in order

Brand Identity: Creating an Impact in the Marketplace

As you develop your business and look to expand its success, it is important to keep in mind your brand

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