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If you do not know what I am talking about, then I am talking about the tool that allows you to spam to all your Facebook groups at once. It saves a lot of time posting your business one by one to each group.
I stopped using it after 2 months as I found the leads that I got from doing that are extremely poor quality. A few people also unfriended me on FB simply because I was using that tool, and it blew up their inbox with notifications of my ads. Are you still using it, or are planning to use one?
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I am not using them. However, if anyone is really into Facebook or social sites marketing and would like to save time doing it then these tools can really help. I think the poor quality of leads has nothing to do with these tools so blaming the tools may not be appropriate. I think you also have to differentiate between legally and massively promoting on those sites and plain spamming. When you are part of a group, you can post all the messages you want.
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I suggest you get some good training on marketing etiquette as well as social network marketing. |
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I have found Hootesuite extremely useful my strategy is to mix personal, business & interesting news maybe from yahoo, huffington or something like that.
Social networking is all about socializing which means to network & build relationships with others so people will know that you're human & not business all the time. To me 80% should be personal & 20% should be about your business. Learn how to mix it all in together schedule your posts throughout the day & you'll see a big difference with the results that you've been getting. |
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