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View Full Version : Which One????
adils
09-13-2011, 04:41 AM
If you are doing PPC Marketing for your MLM , there are two different places your ad will actually show up . One is called the “search” network and the other called the “content” network.
(1) SEARCH NETWORK: The search network is literally the search engines. This means your ad will show up right on the side of the search engines when other people enter a search for some of the keywords you bid on. More targeted and will produce more relevant people that match your bidding keyword ,yet there will be much less people who see the ad.
(2) CONTENT NETWORK : The content network means your ad will show up on other people’s websites who are affiliated with google, yahoo, or msn. Less targeted but has MUCH higher volume of people who see the ad. Search Engines use its algorithm to determine relevancy to place an ad on a page simply based on other content on that page and not linked to keywords you bid on.
You have to determine when the content network is going to be better for you than the search network.
If you are bidding on a highly competitive keyword like ” network marketing” for example, it is wise to choose CONTENT NETWORK as bid price for such keyword would be very expensive and unfeasible for you on the SEARCH NETWORK..You would not want your ad to end up on page 23 of the search engines and never seen the light of the day..
What do you guys think??? Lets debate this..floor is open
(1) SEARCH NETWORK: The search network is literally the search engines. This means your ad will show up right on the side of the search engines when other people enter a search for some of the keywords you bid on. More targeted and will produce more relevant people that match your bidding keyword ,yet there will be much less people who see the ad.
(2) CONTENT NETWORK : The content network means your ad will show up on other people’s websites who are affiliated with google, yahoo, or msn. Less targeted but has MUCH higher volume of people who see the ad. Search Engines use its algorithm to determine relevancy to place an ad on a page simply based on other content on that page and not linked to keywords you bid on.
You have to determine when the content network is going to be better for you than the search network.
If you are bidding on a highly competitive keyword like ” network marketing” for example, it is wise to choose CONTENT NETWORK as bid price for such keyword would be very expensive and unfeasible for you on the SEARCH NETWORK..You would not want your ad to end up on page 23 of the search engines and never seen the light of the day..
What do you guys think??? Lets debate this..floor is open
