There are dangers with affiliate marketing. Many websites have special programs that take the traffic to their own pages and not your affiliate page. It is done by some affiliate companies. So you will draw a lot of traffic to your website but you will not be earning. If you have your own website, it is better. You can compare the number of visitors to your site, see the pages they are clicking and compare with your earnings. This way, you can tell if you are been cheated.
You can have an affiliate without a website. You can promote the link in article directories, forums and social bookmarks.You must however obtain your links from reputable companies.
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